Founded in 2000, Asos is a global online fashion and beauty retailer that I still love today.
Even though their target market is the young stylish twenty-something, they attract fashion-conscious women in their 30s and 40s as well. It’s no longer the case that women of a certain age should stop shopping at the brands they loved in their 20s.
Asos’ designers are quick off the mark when it comes to trends, resulting in attention-grabbing outfits as well as style staples. Asos Design has some gorgeous pieces you’ll wear over and over.
This edit is inspired by a gingham dress I recently purchased from them. My selection of dresses includes wrap smock styles, maxis, minis, going-out dresses, animal prints, and gingham.
It will always be one of my go-to brands for day and night wear.
Enjoy this edit while you sit back and relax.
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Forget the rules, if you like it wear it!
